Marketing Assets & Brand Guidelines
Official brand resources for Vates partners and press. Logos, colors, and usage guidelines to communicate about Vates and its products consistently
Download Brand Guidelines (PDF) Download All Vates Logos (ZIP)
Brand Colors
Three primary colors define the Vates identity. Three product accent colors complete the palette. CMJN codes are used for all printed materials.
#be1621
R190 G22 B34 — CMJN 15 100 90 10
#fffce4
R255 G252 B229 — CMJN 0 0 15 0
#1a1b38
R26 G27 B56 — CMJN 100 94 43 56
#8f84ff
R143 G132 B255 — CMJN 58 51 0 0
#2ca878
R45 G168 B120 — CMJN 75 5 65 0
#f08019
R240 G128 B25 — CMJN 0 59 94 0
Typography
The Vates typeface is Poppins , an open-source font by Indian Type Foundry. The custom variant used in the logotype is Poppins Vates .
Poppins
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz
0 1 2 3 4 5 6 7 8 9
Poppins Vates
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz
0 1 2 3 4 5 6 7 8 9
Vates Brand Logos
Click any logo to download it.
Product Logos
All product logos are available in 5 variants. Click any logo to download it.
| Product | Badge light bg | Badge dark bg | Picto light bg | Picto dark bg | Character |
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| XO Lite |
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| XO Proxy |
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| XOStor |
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| DevOps Tools |
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Vates Brand Guidelines
You can read more information on our Blog.
For vector formats (SVG, PDF) or any other request, contact Marketing team using our dedicated form.